Marketing

Content Writer

Singapore
Work Type: Fixed Term Contract
We are looking for a talented and crypto-enthusiastic content writer to support our busy marketing team in Singapore. Reporting to our Marketing and Communications Manager in the Singapore office, this is a 12-month contract role ideal for a motivated and creative person who enjoys working on a variety of tasks in a fast-paced industry.


Your key responsibilities will include:

  • Crafting compelling and original blog posts on the Independent Reserve Blog
  • Creating narratives that captivate and educate target audiences
  • Writing engaging articles tailored to Singapore audiences
  • Conducting thorough research on assigned topics
  • Staying updated on industry trends and social media developments
  • Working with market marketing lead to develop comprehensive content plans and strategies
  • Optimising content for search engine rankings
  • Integrating relevant keywords strategically
  • Understanding and implement SEO best practices
  • Managing content using Wordpress
  • Creating content for blog
  • Editing and refining written content
  • Ensuring high-quality, error-free writing by being able to understand feedback and make necessary revisions
  • Working closely with marketing and other cross-functional teams
  • Participating in content brainstorming sessions
  • Collaborating with cross-functional teams to ensure consistent brand messaging


About you
  • A minimum of 2 to 3 years of experience in content writing
  • Proficiency in content management systems (e.g., WordPress, Drupal)
  • Basic understanding of the crypto industry
  • Basic understanding of designs (creating screenshots and instructions)
  • Familiarity with SEO tools (e.g., Google Analytics, SEMrush)
  • Basic experience with graphic design tools (e.g., Canva, Adobe Creative Suite)
  • Understanding of digital marketing trends and best practices
  • Familiarity with content marketing strategies
  • Knowledge of Singapore's media landscape and content regulations
  • Awareness of data protection laws (e.g., PDPA in Singapore)
  • Excellent written and verbal communication skills in English
  • Strong research and analytical skills
  • Ability to work independently and meet deadlines
  • Creativity and out-of-the-box thinking
  • A proactive attitude
  • Adaptability to different writing styles and tones
  • Strong interpersonal skills for collaboration with team members and stakeholders
  • Degree holder (Majoring in media and communication or English language is a plus)


Candidates are required to do a written test (without the assistance of AI tools) as part of the interview and selection process. 
Other skills that would be ideal but are not essential:
  • Proficiency in Mandarin is a plus


What we offer
 
  • A competitive salary.
  • Fee-free trading
  • A challenging and rewarding role in the dynamic crypto industry.
  • A winning, fun, hard-working team.
  • Ongoing learning and support.
  • Great career development opportunities in a growing company.


This is an in-office role, so please do not apply if you are looking for a hybrid or remote opportunity.

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